Solutudo is a Brazilian platform dedicated to providing detailed local information and connecting users with businesses, services, and happenings in their cities.

The challenge

As a platform built on user trust and easy local discovery, Solutudo faced a challenge: how to effectively monetize their high-intent search queries without compromising the user experience. They needed a solution that could deliver relevant ads to users in a non-intrusive way and maximize revenue.

The approach

Solutudo strategically implemented AdSense for Search Ad formats within their site design, ensuring a great experience while optimizing placement and performance. Unlocking significant revenue growth by maximizing capture of high intent local searches.

The results